Muine Glas is a family-run business that takes great pride in producing ice cream of the highest quality. With a strong focus on using premium ingredients and a meticulous process, they deliver a delightful and unforgettable gelato experience.
Muine Glas approached Rapid Agency with the goal of rolling out a new brand identity to bring their artisanal ice cream offering to hotels as a supplier. The client wanted a comprehensive rebranding strategy that would encompass various aspects such as the logo, website design, flyer, and business cards.
At Rapid Agency, we took a provided a range of solutions to fulfil the client’s needs. We developed a visually appealing website and created a cohesive and impactful brand experience for their customers through flyers, business cards and the overall brand identity.
At Rapid Agency, we worked closely with the client to understand their vision and objectives for the brand. With this information, we developed a new brand identity that struck the perfect balance between the artisanal nature of the ice cream while maintaining colour schemes associated with parent brand, Ben’s Ice Cream.
The team at Rapid Agency built a website for Muine Glas to showcase the brand’s unique offerings and flavours. The website incorporated visually appealing elements, such as high-quality images of the ice creams, a user-friendly interface, and clear navigation. We ensured that the website was responsive and optimised for different devices, providing a seamless browsing experience for users.
To promote Muine Glas products and increase brand visibility, Rapid Agency created an eye-catching flyer design. The flyer effectively communicated the brand’s commitment to quality and highlighted the key flavours and ingredients used in their ice creams. Attention-grabbing visuals and persuasive copy were strategically employed to entice potential customers and generate interest in Muine Glas Ice Creams.
Rapid Agency developed a professional and distinctive business card design for Muine Glas. The business cards were designed to leave a lasting impression and reinforce the brand’s image. The cards featured the newly crafted logo, along with essential contact information, ensuring that potential customers could easily get in touch with the brand.
The collaboration between Muine Glas Ice Creams and Rapid Agency resulted in a successful rebranding campaign that captured the essence of the brand while aligning it with the desired visual identity. The new brand identity resonated with the target audience and effectively conveyed the premium quality of Muine Glas products. The revamped website, flyer, and business cards provided cohesive branding and helped elevate the brand’s visibility in the market.
Through Rapid Agency’s comprehensive approach and attention to detail, the client was able to establish a strong brand presence and attract a wider customer base. The rebranding efforts facilitated increased customer engagement and loyalty, contributing to the overall growth and success of Muine Glas as a beloved and sought-after ice cream brand.